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Startup Business Ideas

So Many Business Ideas, Not Enough Time?

Q: I am at Penn State and have a lot of different business ideas but don’t know how to choose one. How would advise I narrow down my selection? Also, can you provide me with guidance on the first step I need to take in order to get things off and running? – Mason Marion University Park, Pa. A: While ...

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On Starting Up From Three Veteran Entrepreneurs

The ups and downs of entrepreneurship — racing to beat a competitor to market, scrambling to fix a server issue, landing angel investors — can be mentally grueling. Of course, those who’ve been in the trenches of military service know all about high-pressure situations. Indeed, veterans tend to be the most fearless among us, says Craig Watters, who administers the ...

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Starting Up in the Developing World: More Risk, More Reward

Starting up in challenging environments is obviously difficult, but the opportunities are often plentiful too. Last month, I headed to Kaduna, Nigeria for multiple youth workshops on social entrepreneurship, which I conducted on behalf of the U.S. Embassy in Abuja and the Nigerian-American Chamber of Commerce. During my trip, the overall spirit of those I met was of despair, frustration and ...

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A Bulldog Inspired This Woman’s $50 Million Startup

Fourteen years ago, Carol Gardner’s beloved bulldog, Zelda, helped transform her life; not only by becoming a friend when she needed one but also by helping Gardner create a business that has been valued at an estimated $50 million. “At 52 years old, I was getting a divorce and I was in serious debt,” explains the former ad executive. “My ...

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Startups Mine ‘Big Data’ Too

Mining “big data” worked wonders for giants like Amazon, Netflix and Pandora. But now more startups are getting into the game of using algorithms to show them the way to customers’ wallets. Some ventures have concocted questionnaires to determine what a customer’s taste profile might be like. Others have created recommendation engines modelled after consumer’s past preferences. Translation: shoppers who ...

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10 Tips to Turn Your Startup Dream Into a Reality

Every entrepreneurial venture starts with a good idea, evolves to a bunch of amazing ideas, and with any luck, ends up as a successful business. But how do you move from that first idea to your final success? In our book, Small Business, BIG Vision, my brother and I talk a lot about this. We discuss how having a big ...

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The Simplest Test of Whether Your Business Idea Is Good or Bad

If you have a business idea you think might be a winner, go tell people about it and watch their reactions closely. If their eyebrows go up in excitement as you explain, you probably have a good idea. If they furrow their brow and their eyebrows go down, you probably don’t. Ian Siegel, co-founder and CEO of ZipRecruiter, calls this ...

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The Business of Turning Sports Fantasies into Cold Hard Cash

Wish the National League had won this week’s All-Star Game? You don’t need to wait until next season for a rematch. Thanks to an exemption from the Unlawful Internet Gambling Enforcement Act of 2006, fantasy sports businesses can be a good bet for entrepreneurs. Participation among users has surged more than 60 percent since 2007, and more than 32 million ...

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5 Places to Look on Social Media for New Business Ideas

Social media is a two-way street. It allows companies to increase visibility and awareness, raise their profile, promote a product or service and engage with customers. At the same time, customers use social media to express themselves and provide their opinions about brands. Both sides of the coin allow for a two-way dialogue, an opportunity for companies to receive instant ...

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